The MOT Shop is based in York and specialises in MOT’S for all vehicles throughout York and surrounding areas.
Their objective was to deliver MOT reminders, as well as send special discounts and promotions to customers and prospects listed on The MOT Shop database.
MOT reminders were sent to entice customers to book an appointment with the garage.
Thank you texts were sent to customers and inform them that their car is ready for collection.
SMS was cheaper than any other marketing tool and linked with the Textlocal system could be sent automatically saving staff time.