The Preston Mochi Gnati Mandal group is a Hindu community group which aims to promote unity and friendship, uphold the long-standing traditions and heritage of their culture and to leave a lasting legacy for the generation to come.
To find a quick, efficient and cheap way of contacting members instead of emailing or calling.
Text messages are ideal for sending important, time sensitive information to the community, with an average delivery time of 3 seconds across all UK networks. By including a call to action in their messages, the PMGM were able to encourage ticket sales through their SMS communications.
Messenger comes with the ability to schedule any of your outgoing messages to go at the time you want. Using this feature, the PMGM could have messages sent out to keep their members engaged even when out of the office.
They doubled their normal hit rate by the end of the event booking period, increasing both attendance and traffic to the website.
There has been a very positive response to the communications within the community.